Mobile app UI kit for an insurance broker
Mobile app UI kit for an insurance broker. Led research, interface design and handover. Every colour pair in the interface now clears WCAG AA.
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Inés Aguirre
UX Researcher & Strategist — LatAm markets
Rate
$55.00/hr
MXAvailable for work0 contracts completedNo reviews yet
About
Companies usually call me when their US-built product flops in Mexico and they don't know why. Eight rounds of field research for a remittance app took me to markets in Guadalajara and phone repair shops in Monterrey; the resulting cash-pickup feature became their fastest-growing flow. Bilingual studies, English deliverables.
Portfolio
03 filedInformation architecture rework for a specialty coffee roaster
Information architecture rework for a specialty coffee roaster. Led research, interface design and handover. The team stopped redrawing the same screens for each platform.
Checkout usability study for a fintech startup
Checkout usability study for a fintech startup. Led research, interface design and handover. Task success in usability testing rose from 54% to 89%.
Reviews
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